The global designer-toy scene has seen countless artistic collaborations, but few have made an impact as bold and stylish as the Labubu × PRONOUNCE – Wings of Fortune collection. This official collaboration merges the whimsical charm of Labubu with the avant-garde fashion language of PRONOUNCE, a renowned designer brand celebrated for its sculptural silhouettes and cross-cultural aesthetics. The result is a limited-edition fusion of fashion, art, and character design that has quickly gained momentum among UK collectors.
With just two editions in the series — the Hanging Plush and the Vinyl Fashion Figure — this collection is compact yet powerful. Each piece showcases the intersection between collectible storytelling and contemporary fashion craftsmanship. In this long-form UK collector’s guide, we explore the design, symbolism, and details of each piece, discuss why this collaboration resonates in the British art-toy community, and highlight the best places to buy official Labubu merch in the UK.
The Story Behind the Labubu × PRONOUNCE Collaboration
PRONOUNCE is known for blending Eastern and Western fashion philosophies through structured tailoring, futuristic textures, and bold silhouettes. Their signature aesthetic aligns surprisingly well with the playful, wide-eyed charm of Labubu — a character beloved for its expressive face and imaginative costume variations. The Wings of Fortune collaboration brings these creative worlds together through the shared language of design, symbolism, and storytelling.
The theme “Wings of Fortune” reflects ideas of empowerment, transformation, and bold identity. Purple — the main colour theme of the collection — is historically tied to royalty, mysticism, vision, and innovation. For collectors, this theme offers a unique artistic angle that stands apart from the playful or pastel aesthetics common in many Labubu series. Instead, PRONOUNCE introduces a darker, more elegant mood that blends streetwear sensibilities with fantasy elements.
In the UK market, where fashion identity and artistic expression play a major role in collectible culture, this collaboration speaks directly to fans who appreciate designer brands, character reinterpretation, and limited-edition craftsmanship.
Character Guide – Wings of Fortune Collection
The Labubu × PRONOUNCE collaboration includes two official editions. Each one is distinct, offering collectors a different way to experience PRONOUNCE’s avant-garde vision fused with Labubu’s iconic personality.
1. Labubu × PRONOUNCE Wings of Fortune Hanging Plush
The Hanging Plush figure is the more playful and minimalist entry in the collaboration. It features Labubu dressed in a deep violet plush hood and bodysuit — a luxurious yet soft interpretation of the PRONOUNCE aesthetic. While simple at first glance, this design carries strong symbolic details.
- Colour palette: Deep violet, soft lavender, muted gold accents
- Materials: Ultra-soft plush fabric with smooth vinyl face
- Size: Compact, lightweight, ideal for keychains or display
- Design style: Clean, modern, and subtly luxurious
The choice of purple aligns with the collaboration’s motif: “fortune”, elevation, and refined identity. The plush variant carries a gentle charm, making it suitable for collectors who enjoy more subdued fashion interpretations of Labubu. Its compact size also makes it ideal for UK buyers who favour portable collectibles — perfect for bags, desk décor, or curated shelf displays.
Despite its simplicity, this figure has earned a strong following among UK fans due to its versatility and aesthetic harmony. Those who prefer soft textures or minimalist collectibles will find the Hanging Plush to be a standout piece in their Labubu collection.
2. Labubu × PRONOUNCE Wings of Fortune Vinyl Fashion Figure
The Vinyl Fashion Edition is the centrepiece of the collaboration and the version most sought after by UK collectors. This figure elevates the Labubu design into a fully stylised fashion piece, showcasing PRONOUNCE’s influence through several key elements:
- Iconic sunglasses: Purple-tinted lenses with a chic, fashion-forward silhouette
- Full outfit: A structured dark jacket, layered fabrics, and textured detailing
- Material blend: High-quality vinyl paired with soft faux fur hood
- Attitude: Confident, stylish, bold — a distinctive personality shift from traditional Labubu
The figure’s dark denim-inspired jacket echoes PRONOUNCE’s signature tailoring style, while the gradient sunglasses instantly set the tone for a high-fashion reinterpretation. The deep violet hood maintains continuity with the plush version, but the layered clothing, textures, and silhouette introduce a much more elevated mood.
Collectors in the UK often compare this figure to runway-inspired art pieces rather than standard blind-box characters. Its sculptural qualities, expressive accessories, and fashion editorial vibe make it a centrepiece in any modern Labubu collection.
Why UK Collectors Love the Wings of Fortune Collaboration
The British collector community has responded positively to the Labubu × PRONOUNCE collection due to several overlapping cultural interests:
- Fashion-forward design: UK collectors have a strong appreciation for designer brands, streetwear, and runway culture. This figure taps directly into those interests.
- High aesthetic value: Purple-toned collectibles, especially those with textured fabrics and stylish accessories, fit perfectly into curated home shelves, dressing-table displays, and monochrome rooms.
- Limited-edition appeal: Smaller collections often create a sense of exclusivity — especially ones with only two variants.
- Symbolism: “Wings of Fortune” resonates with UK collectors who enjoy thematic storytelling, spiritual motifs, and conceptual art.
- Premium materials: The vinyl figure feels closer to an art collectible than a toy, increasing its long-term value.
- Gift appeal: Both versions make elegant gifts for fans of designer toys, fashion, or chic collectibles.
Unlike many playful Labubu series, this one leans into a darker, more mature palette — something UK collectors often appreciate due to its versatility in modern home décor.
Display Ideas for UK Collectors
Because the Wings of Fortune series contains both a plush-style figure and a high-fashion vinyl piece, UK collectors have experimented with sophisticated display ideas:
- Minimalist shelving: Neutral backgrounds with soft lighting enhance the purple tones.
- Fashion-themed displays: Pairing the vinyl figure with designer books, sunglasses, or fragrance bottles.
- Monochrome collections: The dark silhouette contrasts beautifully with black, grey, and metallic displays.
- Desk accessories: The Hanging Plush is perfect for lanyards, monitor arms, or bag hooks.
- Glass cabinet displays: LED accents highlight the textures and jacket details.
The visual contrast and thematic richness of the PRONOUNCE collaboration make it especially suitable for UK collectors who curate their displays thoughtfully.
Where to Buy Labubu × PRONOUNCE in the UK
For collectors searching for official Labubu merch in the UK, one of the most reliable destinations is:
Shop the Labubu × PRONOUNCE Wings of Fortune Collection – MyLabubuUK.com
- Fast UK shipping: Quick dispatch times and domestic delivery.
- Free UK shipping options: Available on many orders.
- 100% secure checkout: Safe, encrypted payments.
- 24/7 customer support: Reliable assistance for UK collectors.
- Careful packaging: Protects delicate vinyl and plush materials during transit.
- Exclusive Labubu UK deals: Seasonal discounts, bundles, and offers.
Tips for Buying Labubu × PRONOUNCE in the UK
With the growing popularity of designer collaborations, UK fans should shop carefully. Here are practical tips to ensure an authentic and smooth buying experience:
- Buy from trusted UK retailers: Avoid unknown overseas sellers with unclear product photos.
- Expect limited availability: Official collaborations typically restock in small batches.
- Check packaging details: Authentic figures come with consistent colours and stitching.
- Vinyl version: Inspect jacket stitching, sunglasses quality, and facial paint accuracy.
- Hanging Plush version: Look for even plush texture and stable stitching near the loop.
- Join UK collector communities: Facebook groups and Discord communities help verify authenticity.
Why This Collaboration Matters in the Designer Toy World
The Labubu × PRONOUNCE collaboration holds a special place in the global designer-toy community because it bridges two creative industries — fashion design and character design. Unlike many collaborations that focus purely on aesthetics, Wings of Fortune introduces conceptual depth through colour symbolism, structural tailoring, and fashion storytelling.
For UK collectors, this blend elevates the series beyond simple cute figures. It becomes a conversation piece, a fashion statement, and a small piece of modern artistic culture. The vinyl figure, especially, embodies the intersection of collectible culture and fashion history.
Start or Expand Your Wings of Fortune Collection
If you’re a UK collector searching for a stylish, meaningful addition to your Labubu lineup, the Wings of Fortune collaboration is one of the most iconic choices available.
Explore the Labubu × PRONOUNCE Collection at MyLabubuUK.com – Click Here
With outstanding craftsmanship, bold artistic direction, and fast UK delivery, it’s the perfect time to secure these limited pieces before they disappear from the market.
Conclusion
The Labubu × PRONOUNCE Wings of Fortune collaboration is a powerful artistic fusion that brings fashion storytelling into the world of collectibles. With a deep violet theme, expressive sculpting, and PRONOUNCE’s signature design language, both the Hanging Plush and the Vinyl Figure stand out as premium, elegant additions to any collection.
Whether you’re a long-time collector in the UK or discovering Labubu for the first time, this collaboration offers a visually striking and meaningful way to expand your display. Explore official Labubu merch, enjoy fast shipping, and secure some of the most unique Labubu figures available today.
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